AxiomTree — Next Gen Features
We use consumer psychology to understand your audiences. Targeting just happens, and messaging is based on science.
We communicate to all main groups of your audience in a way that moves them to action. No more “one message, one audience”
Powerful algorithms to handle different types of data that you have and discover unexpected correlations
Focus on improving what matters: revenue. It’s time to leave vanity metrics behind.
Targeting with Psychometrics
Targeting with Behavioral Psychology
Speak to your audience the way each customer would like to be spoken to. AxiomTree determines the high-probability consumer clusters within your target audience.
- AxiomTree analyzes your data to determine the motivating characteristics of your audience
- Knowing their psychological and emotional states empowers anyone to speak to them in a way that moves their hearts.
- Powerful behavioral analysis ensures the timing and execution of messaging happens at exactly the right timing.
We use PsyCom®: Psychometric Communications to clearly explain how to build your creative and your communication for each of your target clusters. This is provided in the analysis output we call Communication Blueprints, which is composed of the following components:
- Main personality traits
- Emotions and reactions to the external environment
- Creative and communication brief
We are currently accepting platform integrations and direct clients to the platform for whom we will grant access and provide user accounts.
If you are ready to get started, please get in touch!